Volume 10, Issue 4 - July/August 2008
The Green Keeps Growing
At our 2007 Annual Conference, the National Windshield Repair Association (NWRA) launched its Green Initiative. At that time, I wrote that our green movement was not one born from the long-haired-hippy point-of-view, but rather a movement to a more profitable business model through business practices based upon sustainability. (This is no offense to the long-haired hippies in the AGRR industry.) The repair industry is, by its very nature, energy efficient and environmentally friendly. Laminated glass cannot be recycled through a resource neutral process. Therefore, it makes sense that laminated glass damage should be repaired when possible.
Fact on Our Side
Hitting the Road
The NWRA green paper will be released at our 2008 Annual Conference in Las Vegas on November 7 during Auto Glass Week™. It will also be on display from our booth as we exhibit at this November’s Greenbuild Show in Boston.NWRA members will have exclusive access to green paper promotional materials. These materials will be distributed from member shops and at nationwide green movement events such as Earth Day celebrations.
The Green Pledge
Those that sign the NWRA pledge will be provided with materials that will provide them a step-by-step plan to help make their businesses and lives more environmentally friendly. These business practices are not only morally correct, but profitable. Most green business practices involve the elimination of waste, whether wasted energy, product or action. Business owners know that often the best way to higher profits is more efficient internal business practices.
One example that will be included in our green business planning materials is fleet route planning. Not only does intelligent fleet route planning save time and allow for more jobs per hour, but it also saves gas. Those savings affect our bottom lines and our carbon footprints, and what’s good for the environment is good for your business and the our industry.
To learn more about the NWRA and its green initiative, please visit www.nwrassn.org.
Paul Syfko is president of Glass Medic America in Westerville, Ohio, and serves as president of the National Windshield Repair Association (NWRA). Mr. Syfko’s opinions are solely his own and not necessarily those of this magazine.