While several industry exhibitions devote a large expanse of space to
machinery exhibitors, and while Dusseldorfs glasstec may be viewed as the
industrys premiere event, many see Vitrum as the place to be for those involved in
glass machinery. And, according to Bob Long, president of U.S.-based Salem Distributing
Co., Vitrum is the Italians big chance to do their thing.
Manufacturers from all countries will have this chance on November 3 to 6 when Milan hosts Vitrum 99, the international trade fair for machinery, equipment and systems for the processing of flat and hollow glass and finished products. The show will be held at the Milan Fairgrounds and will occupy the ground floor in the three Portello pavilions, providing a net exhibition surface area of almost 248,000 square feet.
Vitrum, held biannually in Milan, has been growing with each show. Organizers say the steady increase in exhibitors and visitors to Vitrum over the previous years reached its peak in 1997. The exposition, sponsored by GIMAV, drew 313 exhibitors and 14,920 visitors, a 12 percent increase from 1995. Organizers expect this years eleventh expedition to be a huge success as well. As of July 1, 1999, 300 exhibitor applications had been received.
Although Vitrum is a show heavily comprised of Italian manufacturers (approximately 67 percent of 1997 exhibitors were Italian companies), representatives of U.S. companies believe it is important to exhibit at this event. Vitrum is a long-running show and is looked-upon with great interest, said Long. The Italians bring out their new innovations, up-to-date-models and classy products. Its a great chance to see the newest products.
A Taste of Italy
From food to fine art, Milan offers many Mediterranean delights
It may be known as the fashion capitol of the world, but there is more to see in Milan than fashion models and exquisite apparel. So if the runway isnt your thing, the city does offer are a few alternatives. Frommers 99 Italy, says the serious sightseer should have at least two days to explore Milan. But, if you dont have that long, the book does mention three must-see spots: the Duomo; the Brera Picture Gallery and the Ambrosiana Library and Picture Gallery.
Piazza del Duomo
02 8646 3456
This gothic cathedral located in the center of Milan stands 479 feet long and 284 feet wide at the transepts, and is ranked third largest cathedral in the world. Experts say the imposing style of marble is the grandest Gothic-style found in Italy. Built in the shape of a Latin cross, the Duomo is divided by soaring pillars into five naves. Though admission to the cathedral is free, to truly experience the Dumo, Frommers recommends visitors ascend to the roof where they can walk through a forest of pinnacles, turrets and marble statuary. (cost is 6,000 lire)
Brera Picture Gallery
Via Brera 28
02 867 518
Lovers of fine art must place the Brera Picture Gallery on their must-see list. Known as one of Italys finest galleries, it is home to an impressive art collection by Lombard and Venetian painters. Admission is 8,000 lire.
Ambrosiana Library and Picture Gallery
Piazza Pio X1 no. 2
02 806 921
The Ambrosiana Library and Picture Gallery houses an impressive collection of paintings from the 15th to 17th centuries such as Madonna and Angels by Botticelli. Works by Leonardo da Vinci, including early sketches are also featured. Admission is 12,0000 lire.
Upscale shops such as Gianni Versace, Prada, Valentino, Giorgio Armani and Fendi, are all part of Milans high-fashion shopping scene. While Milan offers a wide variety of shopping opportunities, The Golden Triangle, is one of Italys three great shopping streets. But a visit there will prove the notion that luxurious clothes dont come cheap. Looking for a bargain? Then head for Corso Buenos Aires, a one mile-stretch of stylish shops at affordable prices. You may also find some bargains in the Brera District, located around the Brera museum.
As one regular Vitrum exhibitor from the United States said, "There are no bad Italian restaurants in Italy." That being said, you can probably walk into any Italian restaurant and receive a great meal. But, just in case you want a few ideas here is a sampling.
Pecks Restaurant/Milanese Cuisine
Via Victor Hugo 4
02 876 774
Frommers 99 Italy chose13 of Italys "best" restaurantsone of the them, Pecks Restaurant, is located in Milan. If you want to sample Italian wine, this elegant restaurant has more than 300 to choose from. Prices range from 81,000 to 100,000 lire.
Trattoria Milanese/Milanese Cuisine
Via Santa Marta 11
02 864 51991
Whether youre looking for a formal or relaxed atmosphere, Trattoria Milanese has two dining rooms for whatever your mood. The family-owned restaurant has been serving Milanese dishes sine 1919. Reservations recommended. Prices range from 51,000 to 65,000 lire.
Via Lecco 4
02 295 31387
Owned by a family of Sicilian origin, this restaurant is known for its fish dishes, including spicy tuna steak and family hospitality. Reservations are required. Prices range from 66,000 to 80,000 lire.
Rosy e Gabriele/Mediterranean Cuisine
Via Sirtori 26
02 295 25930
If youre looking for a restaurant that stays open late, is fast and efficient, this is the place. Rosy e Gabriele offers a range of pizzas as well as a choice of meat and fish dishes. Prices range from 51,000 to 65,000 lire.
Vecchia Porco/Traditional Italian Cuisine
Via Messina 8
02 313 862
If youre into pig, you have to stop by Vecchia Porco where pig paraphernalia adorn the walls and windows. The restaurant serves classic cuisine, such as pizza, as well as inventive and specialty dishes. The restaurant is known for its young, lively clientele and reservations are strongly recommended. Prices range from 51,000 to 65,000 lire.
Osteria del Treno/Lombard Cuisine
Via San Gregorio
02 670 0479
If a bustling tavern atmosphere is what youre after, Osteria del Treno delivers. The restaurant, once a railroad workers club, offers a choice of dishes featuring sausage and ham. Prices less than 50,000 lire.
Other Ethnic Cuisines
If Italian food isnt your thing, Milan is home to restaurants with roots other than the Mediterranean kind.
Via Mussi 13
02 341 533
The fish lover wont want to miss this restaurantbut its busy reputation demands you book well in advance. People come from far away to sample the restaurants range of fish dishes. Prices range from 66,000 to 80,000 lire.
Via Abbadesse 30
02 688 3883
Porcao offers diners an authentic Brazilian atmosphere full of bright decor and lots of fun. The restaurant is set in a traditional Lombard farmhouse and visitors feel as if they are in the country, adorned by tropical flowers and tropical fruit. Prices range from 51,000 to 65,000 lire.
Hong Kong/Chinese Cuisine
Via Schiaparelli 5
02 670 71790
Known for its elaborate Canton and Sichuan dishes, Hong Kong offers fast service in a beautiful setting. Prices range from 51,000 to 65,000 lire.
Caffé India/Indian Cuisine
Via Petrella 19
02 294 05870
Caffé India offers a warm and relaxed atmosphere as well as traditional Indian dishes. Prices less than 50,000 lire.
According to Vitrum organizers, the shows location, just a few minutes from the city center and the main highway routes, make the exhibition grounds easy to reach by car or public transportation. But, others caution that the citys roads can be very congested and parking can be expensive, making public transportation a better alternative.
The subway runs from 6 a.m. to midnight. After midnight, a bus service is available that runs the same route as the red line.
Duomo subway station: 02 890 10797
Stazione Central Subway station: 02 669 7032
Trams, buses, trolleybuses
Trams, buses and trolleybuses run from between 4 a.m. and 6 a.m. until between midnight and 1 a.m.
Tickets for travel in the city center cost 1,500 lire. The ticket is valid for 75 minutes for several trips on buses or trams or for one trip on the subway.
Taxi charges begin at 600 lire and extra charges exist for baggage and late night travel.
You can call a radiotaxi at 02 6767; 02 8585; 02 8388; or 02 5251.
Achener Chemische Werke
Albat & Wirsam
Antonini Fosco & Figli
Apb Antonio Piazza
Bottero Div. Vetro Cavo
Bottero Div. Vetro Plano
CMS Brembana Macchine
Dgt Anlagen Und Systeme
F & B Officine
Fir Feltrifici Internaz.
Kissel & Wolf
Le Joint Francais
Loo C. & R
M & G
Moretti Forni Spa
Pavoni Step Automazioni
R.S.G. Systems Ltd
Scratch & Way
Svecia Indusrial System
T.K. Tekno Kilns
T.V. Tecniche Vetrarie
Verrerie De Saint Just
vetreria la piastra
Vetro e Pol
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