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GANAPerspectives
Something New for the Glazing IndustryAt
the BEC Conference
by Bill Yanek
While the Glass Association of North America’s (GANA) Building
Envelope Contractors (BEC) Conference is still six months away, we are
already gearing up for the largest contract glazing event of the year.
BEC 2011, to be held March 27-29, 2011, at the Paris Las Vegas Resort,
will deliver targeted sessions on topics that impact the contract glazing
industry at large and contract glaziers specifically. These issues range
from insurance and legal issues to best business practices and economic
outlooks from industry leaders in the glass and aluminum industries.
In 2011, there will be one significant addition to the BEC Conference,
the BEC Conference Trade Show. While GANA’s contract glazing members attend
the conference for quality targeted educational programming, peer networking
and to learn about new products and technologies that will be coming down
the pipeline to their companies, GANA’s supplier members attend for the
opportunity to share information about their products and services with
the contract glaziers. At past conferences, those opportunities have been
squeezed between a cup of coffee, a lunch plate, one of the large networking
receptions or a client dinner at a fine Vegas eatery. Now this opportunity
will be enhanced for both supplier and contractor.
Previewing the Trade Show
At the 2011 BEC Conference and trade show, GANA members will have a new
opportunity to provide quality information about their companies’ products
and services, while still allowing the contract glazing members the necessary
and vital time in the educational sessions to learn about key non-product
topics of interest to their business and bottom line. The BEC Conference
and trade show will feature a mixture of 10- by 10-foot booths and 10-
by 20-foot booths (offered to GANA members at a discounted rate). All
booths will include a tabletop, two chairs, wastebasket and electricity,
if required (all the tools needed to properly share with a potential customer).
There will be no overlap between the conference’s educational sessions
and the trade show, with a dedicated seven hours of show time that allows
conference attendees breaks from the sit-down sessions to walk through
the show area and learn more about the new products available for their
use in upcoming projects. Furthermore, the educational sessions remain
as full and valuable as in previous years.
While the BEC Conference and trade show provides a valuable and much-requested
new addition to a successful overall conference, booth space already has
been selling quickly. If you are a GANA member and you are interested
in educating the contract glazing industry about your company and products,
contact the GANA office at 785/271-0208 or visit us online at www.becconference.com
to fill out the online booth request form. If you aren’t a GANA member,
consider joining the voice of the glazing industry on our website at www.glasswebsite.com
to take advantage of this and many other opportunities.
Our offerings to GANA members continue to evolve and be enhanced. Now,
more than ever, it is a great time to be involved with GANA.
Bill Yanek is executive vice president of GANA. Mr.
Yanek’s opinions are solely his own and not necessarily those of this
magazine.
USG
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