Volume 9, Issue 1
A Publication for the Entire Film Industry
If knowing is half the battle, how do you arm yourself for the
fight? In this, the second half of his article on the price wars the
industry is facing, Les Shaver looks at what some dealers are doing to
fight the good fight.
The Specialty Equipment
Market Association (SEMA) Show 2004 was a four-day event and attendees
needed all four days to take everything in. Window film was well
represented and in case you missed it, we've got the recap here.
Cause and Effect:
Read the reactions of
industry members to John Miller's statements regarding the public
relations "problem" in the industry.