Bruce Brecht

Soft Tech has named Bruce Brecht its new business development manager for the North American sales team. He has more than 40 years’ experience in the building products industry, specializing in fenestration for the past 25 years.

Brecht has worked with the Weathershield Companies, Pella Commercial, Kawneer, Crystal Windows, Intus Windows and Rehau. He is Passiv Haus certified, a member of Façade Tectonics and the U.S. Green Building Council, and has published a CES Architectural Course for the American Institute of Architects (AIA) titled, “Passive Housing: Affordable Fenestration Solutions,” which he presented at the 2016 AIA National Convention.

“My knowledge in the fenestration industry will bring empathy for the client, to understand and meet their expectations. I’m looking forward to building these new relationships,” says Brecht.

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