The U.K. will host a new glass show called Visit Glass in May 2019, which will take place in Birmingham, England alongside the FIT Show. Visit Glass will be the first U.K. exhibition and forum dedicated to the manufacture, processing and application of flat glass for almost 15 years.

“Despite glass being an obvious and essential component of almost everything that is shown at the FIT Show, the glass industry has needs that are quite distinct in almost every respect,” said FIT Show event director Nickie West in a press release. “After analysis of visitor research at the 2017 FIT Show we realized that glass-related topics were some of the highest categories they wanted to see at the show. However, this was not reflected in what they saw there. Visit Glass will address this imbalance through a distinct, separate event alongside the FIT Show.”

Organizers announced that Pilkington, Saint-Gobain, Edgetech, Lisec, the National Glass Group and Sapphire Glass Merchants have already reserved exhibition space.

Edgetech head of marketing Charlotte Davies confirmed that her company plans to attend the event.

“We were the fourth company on the floorplan and the first company to confirm attendance,” she says. “We are exhibiting at this show under the Edgetech brand name which Quanex trades as in Europe.”

According to Davies, Edgetech has supported the FIT Show since the beginning, and has attended every show so far.

“Therefore, when we were approached about the new Visit Glass area launching in 2019, we were keen to be involved once more,” she says. “Edgetech has experienced much success at the shows previously with new product and campaign launches. The new area will offer a focal point for visitors interested in our segment of the market and we hope will draw a more targeted audience for us.”

The show will give Edgetech a new platform for product launches, relationship-building with local customers and discussions with new prospects in the area, according to Davies.

“The FIT Show moved to the [National Exhibition Centre] (NEC) in Birmingham last year which has given them the space to expand and better transport links. These improvements, combined with the schedule now alternating years with glasstec, means we should see increased international visitors,” she says.

The FIT Show and Visit Glass events will take place May 21-23, 2019 at the NEC in Birmingham, England.